Ford News Updates

BusinessTechnologyEquipment

Ford Cuts Price of F-150 Lightning Pickup

Ford slashed prices of its electric F-150 Lightning pickup truck by as much as 7.5% as the automaker prepares to resume deliveries this month following a halt this year over a quality issue.

April 11, 2024
GovernmentBusinessSafetyFuelAutonomous

Feds: Ford Driver Using Automated System Before Fatal Crash

DETROIT 鈥 The driver of a Ford electric SUV involved in a February fatal crash in Texas was using the company's partially automated driving system before the wreck, investigators said.

April 11, 2024
BusinessTechnologyFuelTCA

Lincoln Focuses on Digital Technology Over Electrification

PALM SPRINGS, Calif. 鈥 While other small, premium brands have rushed toward high-tech, all-electric drivetrains, Lincoln is taking a different road.

March 22, 2024
BusinessTechnology

Ford Sees 鈥楥olossal鈥 Competitive Threat in Chinese EVs

Ford Motor Co. sees low-cost Chinese electric vehicles as a 鈥渃olossal strategic threat鈥 that will arrive on U.S. shores, as automakers already confront shaky consumer demand for EVs.

February 14, 2024
BusinessTechnology

Ford Cuts Workforce Making Electric F-150s on Weak Demand

Ford Motor Co. said that it would reduce the number of workers making its F-150 Lightning truck as demand for electric vehicles continues to weaken.

January 19, 2024
BusinessTechnology

Kia, Toyota, Ford Earn 2024 APA North American Awards

The Kia EV9 large electric SUV won the 2024 North American Utility of the Year award, while the Toyota Prius hybrid took the top car honors, and Ford鈥檚 Super Duty pickup won the truck award.

January 4, 2024
BusinessTechnology

Ford Cuts Electric F-150 Plans in Ominous Sign for EV Market

Ford Motor Co. is cutting 2024 production goals in half for its F-150 Lightning plug-in pickup truck 鈥 its signature electric vehicle 鈥 due to slowing demand for battery-powered models.

December 12, 2023
GovernmentBusinessEquipment

Strike Cost Ford 100,000 Vehicle Sales, $1.7 Billion in Profits

A six-week United Auto Workers strike at Ford cut sales by about 100,000 vehicles for the year and cost the company $1.7 billion in lost profits, the automaker said Nov. 30.

December 1, 2023
BusinessTechnologyEquipment

Ford Scaling Back Planned Michigan Battery Plant

Ford Motor Co. is resuming construction on a Michigan electric vehicle battery plant that the company postponed two months ago during a strike by the United Auto Workers union.

November 21, 2023
GovernmentBusinessEquipment

Ford, Stellantis Finalize Strike-Ending UAW Contracts

The United Auto Workers union overwhelmingly ratified new contracts with Ford and Stellantis that will raise pay across the industry and help reshape the auto business.

November 20, 2023