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With trucking firms devoting more time to content marketing — the publishing of articles, videos, images and more to reinforce brand image — it’s becoming increasingly important to ensure that content is search-engine optimized.

One thing we’ll start to hear more about in the coming months is the next administration’s first 100 days in the Oval Office. It’s an opportunity to articulate a vision and begin executing new goals. As ATA’s new president and CEO, I’m nearing the end of my first hundred days in office and it has been an exciting time for me and our leadership team. There have been meetings to take and calls to make and all that goes into starting a new job, but we’ve hit the ground running to start securing victories for the trucking industry.

No quiet end to summer this year. Original equipment manufacturer executives have not been lounging poolside.

COLORADO SPRINGS, Colo. — The growing importance of fleets being able to regulate the speed of individual trucks through remote, over-the-air engine updates should be taken into account as the federal government considers a mandate requiring heavy-duty vehicles to utilize speed limiters, the president of Daimler Trucks North America said.

You can’t work in the trucking industry for long without realizing the interconnectedness of the trucking world — goods with communities, roads with ports, airports and railways, regulations across international and provincial borders and municipal boundaries, you name it. Another connection may not be immediately apparent: Canada’s National Trucking Week and “Jake” brakes.