Navistar Spokesman Roy Wiley Retires

OEM Names Spangler as Replacement

By Jonathan S. Reiskin, Associate News Editor

This story appears in the July 4 print edition of Transport Topics.

Navistar International Corp. spokesman Roy Wiley has concluded a 13-year run with the Warrenville, Ill., truck and engine maker and an overall career of 59 years in newspaper journalism and public relations, retiring June 30.

Wiley, 76, started as a copy boy with the Chicago Sun-Times in 1952. He covered several local beats before becoming automotive and later assistant financial editor 鈥 and also managed to squeeze in cards and drinks on a regular basis with legendary columnist Mike Royko.

鈥淚 interviewed Henry Ford II, George Romney of American Motors and the CEOs of General Motors and Chrysler. Those were fun days, and I got the scoop from GM when they introduced the Riviera,鈥 said Wiley in a recent telephone interview.



Navistar said June 29 that it has hired Jim Spangler from Tenneco Inc. as chief communications officer, to replace Wiley.

After covering Navistar鈥檚 predecessor company, International Harvester, as a reporter, Wiley returned to the original equipment manufacturer in 1998 as an account executive with public relations firm Hill & Knowlton. The following year, John Horne, then Navistar鈥檚 chairman and CEO, tired of paying fees to the PR firm and hired Wiley as an employee.

Wiley said he was fortunate in dealing with Horne and his successor, Daniel Ustian, because they were active in dealing with the news media, but Ustian said Wiley had to drag him into it.

鈥淩oy wanted me to go on 鈥楽quawk Box,鈥 but I didn鈥檛 want to do that. I said it didn鈥檛 matter,鈥 Ustian recalled, referring to the television business program.

鈥淏ut Roy said, 鈥楴o, you鈥檙e a spokesman for the industry.鈥 So we go to CNBC at 4 in the morning. Roy and I are wearing business suits, and this guy comes in wearing boxer shorts or pajama bottoms 鈥 and it鈥檚 Mark Haines, the host. Roy defended him and told me that鈥檚 fine because he鈥檚 sitting behind a desk and you can only see the top half of him,鈥 Ustian said.

Haines died in May.

Ustian credited Wiley with helping him through recent major events such as the diesel truck engine emissions faceoff against other truck makers, Navistar鈥檚 accounting restatements with the Securities and Exchange Commission and relocation of the company鈥檚 engineering facilities to Illinois.

鈥淚 tended to be more aggressive in those cases, but Roy took out the emotion. He said, 鈥楽tay with the facts and take the high road. Don鈥檛 get dragged in emotionally,鈥 鈥 Ustian said, adding that Wiley coached him on how to answer questions from the press.

鈥淩oy said, 鈥楾hey鈥檒l ask you five different things, but you need to figure out what you want to say and get out there and how to squeeze it in.鈥 鈥 Ustian said.

Wiley 鈥 whose voicemail message advised reporters and others to 鈥渉ave a quality day until we speak in real time鈥 鈥 said his mother worked in a factory during World War II and his father published a monthly newspaper for veterans, turning to politics unsuccessfully when he ran for Congress during the Great Depression as a conservative Republican.

His father鈥檚 newspaper connections helped Roy get his start at the Sun-Times. For most of Wiley鈥檚 tenure at the paper, Chicago had three major dailies, and he competed against the Tribune and the Daily News.

After leaving newspapers for PR in 1968, he sometimes worked in politics. Wiley worked for two successful candidates 鈥 the younger Richard Daley, former mayor of Chicago, and Rahm Emanuel when he ran for the U.S. House of Representatives. He was also the press secretary for 1976 Illinois Democratic gubernatorial candidate Michael Howlett, who lost 101 of 102 counties.

鈥淭he polls were so bad we were supposed to lose every county, but after I arrived we only lost 101,鈥 Wiley quipped.