Triumph Financial Acquiring Greenscreens for $160 Million
Deal Expands Triumph鈥檚 Freight Pricing Intelligence Portfolio
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Triumph Financial in a $160 million deal, expanding its footprint in freight market intelligence.
Greenscreens.ai provides short-term freight market pricing intelligence using machine learning, allowing customers to make data-informed pricing and purchasing decisions. The acquisition follows Triumph鈥檚 recent purchase of Isometric Technologies, which focused on performance-based intelligence.
鈥淭he acquisition of Greenscreens.ai marks another significant step in our strategy to transform data into actionable intelligence for the freight industry,鈥 said Aaron Graft, founder, vice chairman and CEO of Triumph Financial. 鈥淲ith our recent acquisition of Isometric Technologies, we laid the groundwork for performance-based intelligence. The acquisition of Greenscreens.ai will expand our capabilities into pricing intelligence.鈥
Greenscreens.ai CEO Dawn Salvucci-Favier said the deal aligns with the company鈥檚 mission of optimizing pricing strategies in logistics.
鈥淛oining Triumph is an exciting opportunity for Greenscreens.ai,鈥 she said. 鈥淪ince day one, our mission has been to provide the industry鈥檚 leading neutral platform for pricing and revenue optimization. As a part of Triumph, we can broaden our impact and accelerate innovation in freight pricing.鈥
Under the terms of the agreement, Triumph will acquire Greenscreens.ai for $140 million in cash and $20 million in Triumph Financial stock. The transaction is subject to regulatory approvals and is expected to close in the second quarter.
J.P. Morgan is serving as financial adviser to Triumph Financial, with Wachtell, Lipton, Rosen & Katz providing legal counsel. Greenscreens.ai is receiving legal counsel from DLA Piper.
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